User analysis of professional Impact Drills
The goal was to make the purchase of a new professional impact drill more appealing by adding innovative features. A user analysis was carried out to find out what annoys users about products currently available on the market and what additional functions they would like. tech-solute® filmed professionals using different machines. Subsequently, the product utilization process was broken down into individual phases. This enabled recurring problems to be recognized and a direct comparison to be made between the products. It showed, for example, that preparing the machine and putting it away took up much more time than had previously been thought.